As "The Incredible Hulk," Lou Ferrigno probably would have ripped off his shirt in anger. Instead, he's suing his brother over trademark rights to a fitness equipment store.

Ferrigno, who played the green-skinned monster in the 1978-82 TV series, is suing Andrew Ferrigno and his wife, Janie, and their business, Ferrigno Fitness of Greenwich Township, Newark, N.J., claiming they are unlawfully trading on his name and image.

The lawsuit, filed in U.S. District Court in Trenton, claims the store has a green awning, portions of the interior are green, and one green wall is covered with photos of Ferrigno in bodybuilding poses, as well as in his trademark green makeup for his role as the Hulk.