Stewart's 'Apprentice' not eclipsing Trump's as hoped

Before her version of "The Apprentice" began, Martha Stewart thought she was saying "you're fired" to Donald Trump.

While "The Apprentice: Martha Stewart" hasn't done well in the ratings, Stewart initially had much higher hopes — even that her NBC show would eclipse Trump's original.

"I thought I was replacing The Donald," Stewart says in the Nov. 14 issue of Fortune magazine, on newsstands Nov. 7. "It was even discussed that I would be firing The Donald on the first show."

Instead, Trump remained for a fourth season, and he has recently suggested that his show has been diminished by Stewart's. Trump's "Apprentice" has been averaging around 10 million viewers a week, down 4 million from last season. Stewart's "Apprentice" is drawing closer to 7 million viewers.