Westminster College wins Internet ad award

Published: Tuesday, May 3 2005 12:00 a.m. MDT

Westminster College has been awarded the "Best Education Rich Media Online Campaign" award by the Web Marketing Association.

The association's Internet Advertising Competition is an annual event that judges corporate Web sites against an Internet standard, as well as against other Web sites within their industry. The competition is in its seventh year.

The college's Web site was re-launched in December and features campaign pieces that emphasize one or more of the institution's key messages: a unique learning environment, a commitment to student success and a supportive community of learners.

The campaign pieces are displayed in a random rotation on the main page. Each campaign piece includes a combination of animated graphics, text, audio and video. Each campaign links to additional multimedia content aimed at providing visitors with a sense of the Westminster experience and helping improve communication with the community.

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