Snelgrove Ice Cream brand closing in March
Snelgrove, sold in Utah and some places in Idaho, was acquired by Dreyer's Grand Ice Cream in 1989. Its owner has continued manufacturing the brand at its Salt Lake City factory, but will discontinue production in March. After that, Snelgrove ice cream will be available only until store stocks run out.
Dreyer's spokesman Gary Lay says the move makes good financial sense, because demand for Snelgrove has been dwindling while Utahs become more familiar with the Dreyer's brand.
The factory will continue to produce Dreyer's products with its current staff in the future. Lay says a research and development team will determine whether any Snelgrove flavors will be transferred to the Dreyer's line.
Recent comments
I grew up in SLC and was a huge fan of Snelgroves...back to the days...
Traci in Milwaukee | April 14, 2008 at 12:55 p.m.
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Ken Goddard | Feb. 19, 2008 at 7:47 p.m.
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Dan in philly | Feb. 19, 2008 at 7:39 p.m.
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