Huntsman hopes to lure 5 million more visitors
Huntsman said he wants to increase the number of tourists to Utah by 5 million visitors a year, which could generate an additional $1.4 billion for the state. Utah now gets about 17 million visitors annually.
An $18 million appropriation approved this year will be used to market Utah to out-of-staters.
The annual conference, at the College of Eastern Utah, was hosted by U.S. Sen. Bob Bennett, R-Utah, and the Utah Rural Development Council.
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